I just watched this interview with Mastering Engineer Greg Calbi on the subject of the Loudness Wars. It turns to a bit of a rant but he makes a lot of sense. I think my own mastering skills just improved having watched this.
If you have the time, spend some time on YouTube and watch some more of the interviews with him.
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Excellent video, thanks for bringing to my attention Greg Calbi knows his stuff and it’s nice to see a true professional explaining his take on the loudness war and it’s relentless continuation.